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Cooper B. Johnson 415-378-6076
Cooper B. Johnson 415-378-6076
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About Cooper...
Some people find their calling early. Cooper B. Johnson found his in a Lego set.
As a kid, Cooper wasn’t just building towers — he was designing homes, down to the kitchen cabinets and appliances. That obsession never left him. It led him to the University of Vermont, where he designed his own degree in Historic Preservation, then on to post-graduate coursework in Interior Design and Architectural Drafting at Berkeley. Architecture and design weren’t hobbies. They were a calling.
But life has a way of taking detours. Cooper spent 27 years building a successful corporate career in Consumer Products and Beauty — developing the sales acumen, marketing instincts, and client relationship skills that would later make him an exceptional real estate and design professional. Even then, he couldn’t stay away from buildings. He bought a salon primarily so he could design the space. Then expanded next door so he could design a bigger one.
When Cooper finally made the leap into real estate and renovation management full-time, everything clicked. Today, as a licensed Realtor with Coldwell Banker and founder of brice Design & Renovation Management, he serves affluent clients across the Coachella Valley — Palm Springs, Rancho Mirage, Palm Desert, Indian Wells, and La Quinta — helping them identify the right luxury property, design their dream space, and manage the renovation from start to finish.
His approach is simple: Acquire. Design. Renovate.
It’s not just a tagline. It’s a complete service that almost no one else in the valley offers. Cooper brings a licensed agent’s market knowledge, a designer’s eye, and a project manager’s discipline to every engagement. The result? Clients don’t just get a beautiful home — they get a property that builds real equity.
Take the Moore Project in San Rafael — a 2,200 sq ft full gut renovation where the client wanted a luxury coastal aesthetic with personality and a touch of glamour. Cooper touched everything: doors, fixtures, hardware, flooring, completely new bathrooms. The finished home didn’t just delight the client — when it came time to sell, it became the highest comp in the complex, closing over asking by more than $100,000.
That’s what happens when design meets real estate expertise.
Cooper holds a Certified Luxury Home Marketing Specialist (CLHMS) designation through the Institute for Luxury Home Marketing — an elite credential held by only a small percentage of agents nationally. He brings that same luxury-level thinking to every project, whether the budget is modest or expansive.
If you’ve ever dreamed of finding the right home and making it truly yours — Cooper is the person who can take you all the way there.
Why should I work with him?
Most agents will tell you what a home is worth today. Cooper B. Johnson will tell you what it could be worth — and then help you get there.
That distinction matters enormously in the Coachella Valley, where the difference between a dated property and a reimagined one can be six figures. Cooper has spent a lifetime at the intersection of architecture, design, and real estate, and he’s built a practice around one core belief: renovation isn’t just for buyers. It’s the most powerful tool a seller has.
Whether you’re acquiring a luxury property with renovation potential or preparing your current home for sale, the same principle applies — thoughtful design and strategic updates create real, measurable equity. Cooper has lived this truth across dozens of projects and millions of dollars in transactions.
As a Certified Luxury Home Marketing Specialist (CLHMS) through the Institute for Luxury Home Marketing, Cooper belongs to an elite group of agents recognized for expertise in marketing and selling high-end properties. That designation isn’t just a credential — it’s a commitment to a higher standard of service, market knowledge, and marketing sophistication that directly benefits his clients.
For sellers, Cooper pairs that expertise with Coldwell Banker’s exclusive RealVitalize® program — a game-changing tool that allows you to make the improvements and repairs your home needs to sell faster and for more money, with no upfront costs and no interest charges. The costs are simply repaid at closing. No equity check. No lender. No stress. Just a beautifully prepared home that commands top dollar. Homes using RealVitalize sell more than 25% faster and the majority close at or above list price.
For buyers, Cooper’s design background means he sees potential where others see problems — identifying the right property in the right community, then guiding you through the design and renovation process to create the home you’ve always envisioned.
It’s a complete approach that very few professionals in the valley — or anywhere — can offer. And it starts with a conversation.
Coldwell Banker and the power of the Network...
When you work with Cooper B. Johnson, you’re not just working with one of the Coachella Valley’s most design-forward real estate professionals — you’re tapping into one of the most powerful real estate networks ever assembled.
Coldwell Banker Realty is now part of Compass International Holdings, a combined entity that brings together two of the largest brokerages in the country under one roof — creating a network of over 340,000 agents with a combined transaction volume exceeding $400 billion annually. That reach matters when you’re buying or selling a luxury property in a competitive desert market.
For Sellers: The Exclusive Look™ Advantage
Not every luxury home should hit the open market on day one. For sellers who value privacy, a controlled rollout, or simply want to test buyer interest before going public, Cooper offers access to Coldwell Banker’s Exclusive Look™ program — a private, in-network marketing strategy that introduces your property to thousands of qualified buyers and top agents across the Coldwell Banker network before a public listing ever goes live.
The benefits are significant. You gain targeted exposure to serious, pre-qualified buyers. You preserve your privacy and control the narrative. And if the right offer comes in during the Exclusive Look period, you may never need to go to market at all. If not, you transition seamlessly to a full public launch — with market intelligence already in hand.
It’s a two-phase strategy that offers the best of both worlds: discretion and maximum opportunity.
For Buyers: Early Access to Properties No One Else Sees
Exclusive Look works equally powerfully for buyers. As a Cooper B. Johnson client, you gain early access to properties before they hit Zillow, Redfin, or the MLS — a meaningful edge in a competitive luxury market where the best homes rarely last long once they go public.
Combined with Coldwell Banker’s century-long reputation for integrity and Cooper’s own design and renovation expertise, this is a level of service that goes well beyond a traditional real estate transaction.
what sets me apart
Acquire. Design. Renovate.
With buyers, I specialize in identifying properties that meet your needs- whether turn key or fixers and everything in-between. Have you dreamed about renovating a home to make it your own but have no idea how to do that? I can help you acquire the right property with the right potential. Once we close, I can be retained to design your dream home, and even manage your renovation project. Just ask me to tell you more!
Selling Luxury Real Estate
As a certified member of the Institute for Luxury Home Marketing (ILHM), Cooper has been awarded to an elite group of seasoned real estate professionals, all of whom are experienced in marketing luxury properties.Let me leverage my 27 years of corporate sales and marketing experience to establish your real estate needs and put a plan in place to accomplish them. I will get your property sold and get you to your next real estate stop. Where ever that may be.
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